|
STUDIO ONE NETWORKS RELEASES ONLINE USER DATA FOR FIRST TIME
Excite Network Joins SON's Distribution Partnership
Studio One's Distribution Partnerships Now Deliver Over 100 Million Users Per Month
NEW YORK, July 16, 2003 -- Studio One Networks, the leading creator and distributor of custom content online released, for the first time, data indicating the cumulative reach, and time spent per user visit, of its programs. The analysis was provided by WebTrends software.
At the same time, Studio One announced that The Excite Network had become a distribution partner, joining such industry leaders as AOL, Amazon, Netscape, Babies 'R' Us, CompuServe, United Online and Wal-Mart. In all, Studio One has 170 distribution partners.
The Excite Network is a destination site that offers world-class content to over 14 million unique users monthly, and is the leading personality portal on the Internet.
Studio One Networks now has a cumulative reach of more than 100 million users. The average user visit is nine minutes, further indication that Studio One connects to its audiences in ways other alternatives can't, delivering target views and brand power to advertisers.
Studio One Networks creates and syndicates niche programs of proven interest to specific audiences. Its diverse group of branded programs includes such award-winning titles as Driving Today, Your Baby Today, The Daily Cat, and Real Families, Real Fun. Its sponsors include global mega-brands Nestlé/Carnation, Bridgestone, Friskies, Toyota Motors and Tyson Foods.
Studio One Networks strategically distributes the programs it produces to the high-quality destinations whose image, editorial objectives, and viewer interests match the content. Studio One's distribution research analysts construct a key "portfolio" of sites based on superior user experience, content compatibility, viewer demographics, audience attraction, and marketing capability.
Andrew Susman, President and CEO of Studio One Networks said, "While our continued growth is gratifying, it's important to note that, through extensive research, we've been able to discover a much broader and deeper set of needs among our audiences. We're providing information and content that empowers consumers in their many daily decisions."
Alan Baker - Vice President, Corporate Information
alan@studioone.net
Telephone: 212.213.2332 x209
|