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STUDIO ONE NETWORKS LAUNCHES INTERNET BEAUTY AND STYLE PROGRAM... YOUR LOOK, YOUR LIFE New York, July 5, 2001 -- Your Look, Your Life, a new program addressing the daily beauty and style decisions made by American women, has begun presentation on a number of leading internet sites. Your Look, Your Life offers straightforward style and beauty information to women who want to create their own "looks," and make their own style decisions. It presents a daily opportunity for every woman to make her own beauty decisions in a way that expresses her personality and individuality. Reflect.com is a breakthrough concept in cosmetic marketing, allowing women to create their own cosmetics...everything from skin and body care items to hair care, color cosmetics, fragrances and accessories...all online. Your Look, Your Life is created and distributed by Studio One Networks and is sponsored by Reflect.com. Studio One Networks is the leading creator and distributor of custom content programming for the Internet. A six-month schedule of one-minute vignettes capsulizing Your Look, Your Life has begun as a promotion for the program on national radio. Your Look, Your Life, updated weekly, has leading editorial contributors in the fields of hair care, skin care, fragrance and cosmetics. Its managing editor is Melissa De La Cruz, the award-winning fashion/style editor and author. Andrew Susman, CEO of Studio One Networks said, "We're delighted to be a part of Reflect.com's visionary marketing strategy. We feel that the content and editorial integrity of Your Look, Your Life will enhance Reflect.com's concept and rapid growth." Christy Cook, Director of Business Development at Reflect.com said, "This program provides Reflect.com the ideal environment in which to market to and communicate with our target demographic. Studio One's unique syndication model allows us to reach an exponentially higher number of women which is especially appealing as we work to establish a new brand." Among Studio One Network's charter program partners in the distribution of Your Look, Your Life are Beauty Works.com, Fashion Windows, World of Hair, Busy Parents Online, Jelly Bean Kids, eSpot Cafe, Mike's Art and Blue Suit Mom. Studio One Networks is the Internet's leading original program syndication company. Its clients include Procter & Gamble, Nestlé/Carnation, AOL Time Warner, Honda, and Bridgestone/Firestone, USA. For further information please contact Alan Baker at 212-213-2332 extension 209.
Alan Baker - Vice President, Corporate Information |
